Business/ news
By Amanuel kindya
- Editor
In a significant move towards advancing digital financial services in Ethiopia, Mastercard, a global technology leader in the payments industry, has partnered with EagleLion System Technology, one of the country's leading financial solution providers. This collaboration aims to enhance access to innovative cashless payment solutions and empower local businesses to accept seamless and secure digital payments.
Ethiopia, like many countries, is undergoing a digital transformation, and the partnership between Mastercard and EagleLion is poised to play a pivotal role in this journey. Currently, businesses in the region face limited access to secure and efficient digital payment acceptance solutions, relying heavily on cash transactions. This collaboration directly addresses the challenge and opportunity of advancing digital financial services in Ethiopia.
By combining EagleLion's expertise in digital financial solutions with Mastercard Gateway's cutting-edge payment technology, the partnership aims to provide a new payment solution that offers greater security, speed, and convenience for consumers. Additionally, merchants will benefit from the peace of mind that comes from knowing that consumer credentials are protected against potential breaches.
EagleLion, as a key player in the industry, has successfully forged partnerships with distinguished financial institutions, governmental institutes, and international organizations. The collaboration with Mastercard further solidifies their position and enables them to facilitate enhanced services and foster innovation within their network. Bersufekad Getachew, CEO of EagleLion, expressed his excitement about the partnership, emphasizing its potential to drive financial inclusion and transform the way payments are made in Ethiopia.
"This collaboration with Mastercard has positioned our company as a key player in the industry, facilitating enhanced services and fostering innovation within our network," said Bersufekad Getachew, CEO of EagleLion.
The partnership between Mastercard and EagleLion also aligns with the Ethiopian government's modernization ambitions. As the government aims to embrace digital transformation, efficient and transparent cashless transactions, including payments for public services and tax collection, become essential. This collaboration plays a crucial role in supporting the government's efforts to modernize the country's financial infrastructure and promote digital financial services.
Mastercard, with its global reach and expertise in payment technology, believes that technology and innovation are essential drivers of business potential. The company is committed to helping its partners drive digital transformation across regions. Mastercard sees EagleLion as an ideal partner to achieve their goals in Ethiopia, as they work together to enhance access to next-generation payment solutions and services for merchants.
"We believe technology and innovation play a critical role in unleashing full business potential, and we're committed to helping our partners drive digital transformation across regions. EagleLion is an ideal partner to help us achieve our goals in Ethiopia. Together, we will continue driving financial inclusion by enhancing access to next-generation payment solutions and services for merchants," said a representative from Mastercard.
The launch of these new payment flows through the collaboration between Mastercard and EagleLion aims to connect and power an inclusive digital economy in Ethiopia. The partnership contributes to the government's vision of a modern, efficient, and transparent financial ecosystem that benefits everyone. By making payments safe, simple, and smart, Mastercard and EagleLion are paving the way for a cashless future in Ethiopia.
